The result is a new coffee table book -- "Cradle of the Stars, KWKH & The Louisiana Hayride.'' The Hayride is credited with introducing the world to Hank Williams, Elvis Presley, Johnny Cash, George Jones, and so many others. Elvis was in a pink jacket with black shirt and colorful tie, white pants, and two-tone shoes. It was then that Logan took the microphone and coined a famous phrase: “Please, young people…Elvis has left the building…please take your seats.”, "The Louisiana Hayride" radio program premieres on KWKH-AM Shreveport, https://www.history.com/this-day-in-history/the-louisiana-hayride-radio-program-premieres-on-kwkh-am-shreveport. The station, founded in 1925, already had experience broadcasting regionally successful country music programs. [1] First broadcast on April 3, 1948 from the Municipal Auditorium in downtown Shreveport, Horace Logan was the original producer and emcee. On October 16 of that year, Elvis Presley appeared on the radio program. The U.S. Customs Department had seized some 520 copies of the book several weeks earlier as the book entered the U.S. from England, where it had been printed. After being fired from the Opry on August 11, 1952, Williams returned to the Hayride briefly before his death on New Years Day 1953. Ten days later, on April 13, the westbound rider and mail packet completed the approximately 1,800-mile journey and ...read more, Secretary of Defense Melvin Laird announces that the United States is moving to “Vietnamize” the war as rapidly as possible. Overhanging was a Lucky Strike cigarette banner with the logo LSMFT, Lucky S trike Means Fine Tobacco. Horace Logan continued to produce Louisiana Hayride until 1957. The immediate and enormous demand for more of Presley's new kind of rockabilly music actually resulted in a sharp decline in the popularity of the Louisiana Hayride that until that point had been strictly a country music venue. Henry Clay, the general manager of KWKH announced that a new radio-stage show would begin on April 3, 1948 at 8:00pm. Author This image-laden, entertaining chronology of the Louisiana Hayride radio and stage show is written by the historian and archivist for the venue. Some strictly local performances have been done in the Shreveport area under the name including a 2003 Louisiana Hayride cast reunion called One More 'Ride that featured 60 acts from the original show including Kitty Wells, the Browns, Betty Amos, Homer Bailes, Billy Walker, Mitchell Torok, and Hank Thompson. An interesting footnote to the story of The Louisiana Hayride involves the origin of a famous Elvis-related phrase. Two discs followed on Imperial in 1954. Joey is also the author of “Elvis: The Louisiana Hayride Years”. Kaczynski, born in Chicago ...read more, Ronald H. Brown, the U.S. secretary of commerce, is killed along with 32 other Americans when their U.S. Air Force plane crashes into a mountain near Dubrovnik, Croatia. Too many books on the Louisiana Hayride begin and end with Elvis and Hank. The three-hour show, performed live in Shreveport’s Municipal Auditorium, was created and hosted by KWKH … Louisiana Hayride was a sort of real-life Prairie Home Companion, with lots of atmospheric opening and closing themes, stage patter, and quirky commercials, and this set incorporates enough of all of that to make you feel as if you’re sitting by the radio half a century ago. But once it secured the authorization to broadcast with 50,000 watts, KWKH could reach a much larger audience than before. Share Tweet LinkedIn Embed pszr.co/rsDLb 10000 views × The successful show helped launch the careers of a number of important music artists. Courtesy of Noel Memorial Library- Louisiana State University in Shreveport. While the Opry, the Jubilee and the Hayride all showcased established stars, the Hayride was where talented, but virtual unknowns, were also given exposure to a large audience. First broadcast on April 3, 1948 from the Municipal Auditorium in downtown Shreveport, Horace Logan was the original producer and emcee. All Rights Reserved. And while the Opry banned the electric guitar, the Hayride embraced the instrument that would help transform one strain of “hillbilly music” into the new, hybrid form called rock and roll. Within a few years, rock and roll had come to dominate the music scene, and on August 27, 1960, Louisiana Hayride ended its primary run. He lectures on Hayride history and is a popular interview subject. While both programs focused on country music and targeted the same geographic area with their 50,000-watt signals, The Louisiana Hayride embraced new artists and new musical innovations that the staunchly traditionalist Grand Ole Opry would never consider. This led to the institution launching some artists that otherwise may have never had a chance without the opportunity the show presented. Louisiana Hayride was aired on KWKH, a radio station featuring hillbilly music. On this day in 1948, President Harry S. Truman signs the Economic Assistance Act, which authorized the creation of a program that would help the nations of Europe recover and rebuild after the devastation wrought by World War II. But if you see something that doesn't look right, click here to contact us! ...read more. Presley's performance of his debut release on the Sun Records label, "That's All Right", brought a tepid response, according to former Hayride emcee Frank Page (1925-2013). For ten months, General Ulysses S. Grant had tried unsuccessfully to infiltrate the city. For 16 years, Jesse and his brother, Frank, committed robberies and murders throughout the Midwest. Even the most ardent non-fans of country music can probably name the weekly live show and radio program that is regarded as country music’s biggest stage: the Grand Ole Opry, out of Nashville, Tennessee. After a lackluster, single-song debut on the Grand Ole Opry failed to garner him a return invitation, Elvis gave a knockout performance of That’s All Right (Mama) and Blue Moon of Kentucky on The Louisiana Hayride that set him on his path toward stardom. In addition to giving Hank Williams his first wide radio audience in 1949 and then welcoming him back after the Opry fired him for drunkenness in 1952, Logan and The Louisiana Hayride also gave 19-year-old Elvis Presley a crucial break in October 1954. DATELINE, TK — For more than two decades, the Louisiana Hayride radio show was a Saturday night staple for music lovers. Fully executed "Louisiana Hayride" contract signed by Gladys, Vernon and Elvis Presley in bold red ink and H.L. Unidentified. KWKH & The Louisiana Hayride. On Saturday, April 3, 1948, the “Louisiana Hayride,” America’s newest live country radio show, debuted over KWKH in Shreveport. Commonly known as the Marshall Plan, it aimed to ...read more, At his small wilderness cabin near Lincoln, Montana, Theodore John Kaczynski is arrested by FBI agents and accused of being the Unabomber, the elusive terrorist blamed for 16 mail bombs that killed three people and injured 23 during an 18-year period. Scotty Moore and Bill Black were in western shirts. Scotty Moore and Bill Black were in western shirts. [5] Located at a new dinner theater facility in Bossier City, this new Louisiana Hayride was syndicated on radio and ran until 1987,[2] discovering such talent as Branson fiddle sensation Shoji Tabuchi and popular country singer Linda Davis. KWKH Louisiana Hayride KCKY Coolidge, AZ KRUX Glendale, AZ KWKH Shreveport, LA Chuck Mayfield was born in Fort Smith, Arkansas in 1934. [3] Nonetheless, Presley was signed to a one-year contract for future appearances. T he Louisiana Hayride was a radio barn dance broadcast from Shreveport’s Municipal Auditorium between 1948 and 1960. Curley Kinsey and the Tennessee Ridge Runners, Little Joe Hunt (world's fastest banjo picker), An Interview with Joey Kent, Owner of the Louisiana Hayride Archives, "Judge Rules On 'Louisiana Hayride' Name". The creators of the show took the name from the 1941 book with that title by Harnett Thomas Kane. Attaway backed Claude King on recordings and in 1950 he recorded a duet with Webb Pierce on Pacemaker Records. Joey Kent looks beyond the well-documented paths of "Luke the Drifter" and the "Hillbilly Cat" and peers into the corners of KWKH and the Municipal Auditorium to shed light on other little-known performers, local singers, and a few others that skipped across the Hayride's stage on their way to fame. The Louisiana Hayride was on each Saturday night from Shreveport, Louisiana on radio station KWKH. Presley became so popular that after his final appearance on Hayride in 1956, emcee Horace Logan announced to the crowd a phrase that would become famous: "Elvis has left the building."[4]. Henderson, and the legendary performances of the Louisiana Hayride program, which was broadcast live on KWKH radio from the Shreveport Municipal Auditorium. The show was soon made into a Broadway attraction called Louisiana Hayride. The Louisiana Hayride was the brainchild of Horace Lee Logan, who first became a radio host on Shreveport’s KWKH-AM in 1932 at the age of 16. Poet ...read more, The rise of the action-adventure blockbuster was on the horizon, but on April 3, 1978, the small-scale romantic comedy triumphs over the big-budget space extravaganza. Raymond Franklin Page, known as Frank Page (July 16, 1925 – January 9, 2013), was a broadcaster from radio station KWKH in Shreveport, Louisiana, who on October 16, 1954 introduced Elvis Presley to the Louisiana Hayride Country music program. By mid-1954, a special 30-minute portion of Louisiana Hayride was being broadcast every Saturday on the AFN Pacific channel of the United Kingdom Scottish Forces Radio Network. When KWKH started the Louisiana Hayride in 1948, they all returned to Shreveport. He is an archivist, historian and public speaker. Beginning with the successful first show on April 3, 1948, Louisiana Hayride ranked second only to Nashville's Grand Ole Opry in terms of importance until ABC began telecasting Ozark Jubilee in 1955. A live recording of Jambalaya (On the Bayou), by Hank Williams, is included in the set. [2][5] In August 1974, Shreveport businessman David Kent mounted a country music show originally called Hayride U.S.A., which was retitled Louisiana Hayride in 1975 after KWKH agreed to let Kent use the name. al. In the mid-1950s, KWKH was the first major radio station to feature the music of Elvis Presley on the Louisiana Hayride. Barney Cannon (1955–2009), a KWKH deejay, became a specialist on the history of country music, KWKH, and the Hayride. Hank Williams began performing on the Hayride in 1948 after his initial rejection from the Grand Ole Opry. The release includes a book on the Hayride's history. Brown was leading a delegation of business executives to the former Yugoslavia to explore business ...read more, Bruno Richard Hauptmann, convicted in the 1932 kidnapping and murder of the 20-month-old son of Charles A. Lindbergh, is executed by electrocution. A much larger audience than before Logan, representing radio station to feature the music of Elvis Presley on legendary... 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